MAGNUM STORE
Magnum Store Preferred iDisplay in the Digitalisation Process!
PROJECT DETAILS
Beymen for Magnum concept was introduced with iDisplay Solutions at Magnum Store. Magnum Temptation, which calls the Magnum enthusiasts and is a first with its specially designed box, made Beymen’s a pleasure wall. Interesting showcase designs have also been moved into the stores at some points. Magnum, who managed to surprise the enthusiasts with its extraordinary works, dressed the showcases of Beymen stores with its unique designed boxes of Magnum Temptation.
Magnum Temptation dress and accessories designed by Beymen were also dressed on mannequins. In the project, where some of the showcases were covered with Magnum Temptation boxes and turned into closed rooms, other showcases were combined with New York visuals, and the commercial setting in New York was animated in showcases.
While the advertisement film is played on the 65” professional display positioned in the showcase, when a targeted person enters the defined area, the system is triggered by an external sensor and Beymen for Magnum dress on the mannequin starts to fly and another video plays on the screen. Designed with the built-in player, this system can be centrally managed with iDisplay solutions.
An application that attracted the attention of customers and aroused interest was provided by the preparation of an industrial grade, high resolution and bright 65” screen and a customized software for the needs.
