Project Overview
A digital display network was requested that highlights different product categories in the store (tableware, kitchen electronics, small appliances) and can be updated quickly with campaigns. LED screens integrated into the shelf walls, vertical presentation displays above the product shelves and a campaign display in the window were installed; content is managed from the central panel. The store now shows digital content integrated with the products on every shelf; campaign changes are updated instantly from one center, from the window to the store interior.
What the project included
- LED wall
- Product presentation displays
- Window display
- Content management
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